Vuori
Lead Product Designer
Clarity first. Craft always. Julia Chesbrough, Staff Product Designer.
01 · Selected work
Five case studies showing how research, data, and design thinking shape my work.
01
Carrot Fertility
Redesigning onboarding to increase Carrot Sprints retention rate.
I redesigned a tedious onboarding flow to deliver value immediately. Complaints about length disappeared, and comprehension doubled.Onboarding · Activation · Product strategy · UX/UI
02
Hinge
Measuring what happens after a Hinge match.
I co-invented We Met to help Hinge measure what happened beyond the match. In beta, 90% reported a great first date and 72% wanted a second.Research · Product strategy · UX/UI
03
Spotify
Getting artists to trust Spotify’s paid promotion tools.
I made Marquee easier to understand and easier to buy. It went on to be 10× more effective than social ads at driving listeners.Research · Growth · UX/UI
04
Glossier
Creating a loyalty program without damaging Glossier’s cool-girl brand.
I designed Glossier’s first-ever loyalty program to reward customers without making the brand feel too salesy.Service design · Product strategy · UX/UI
05
Needle
Rebuilding Needle from the ground up around its core value prop: sharing music.
I stripped Needle back to one daily ritual. The relaunch grew from less than 100 installs, to more than 61,000.Product strategy · UX/UI · Design systems
02 · Experience
A decade designing breakout products used by millions of people.
Carrot Fertility
Lead Product Designer
Chesbrough Designs
Founder & Lead Designer
Glossier
Lead Product Designer
Spotify
Product Designer
Hinge
Founding Product Designer
03 · In the press
A few places my work has been noticed.
Spotify · Marquee
Hinge · We Met & Most Compatible
04 · Kind words
A few words from people I've been lucky enough to work with.
“Julia is an incredibly talented and dedicated Product Designer. Her problem-solving skills and expertise in experience design are truly impressive.”
“Julia has a very collaborative spirit. She is never hesitant to challenge an idea or suggest an alternative, and is a general joy to be around.”
“Julia is a pleasure to work with. She's vivacious, curious, and creative.”
05 · Get in touch
Bring me the
messy part.
I'm based in San Diego and open to Staff and Lead Product Design roles, especially where the problem is complex and the team is curious.